INSPIRATION FOR SHOPPING AND GET AWAYS IN NORTHERN GERMANY
Hallo Nabo celebrates neighborly relationships and brings to life the possibilities that lie across the German border for Danes. The magazine is designed for those readers who love to shop – and think of it as an experience. With inspirational editorial articles, the magazine delivers a valuable platform to commercial partners who have a message for Danes who love to shop and travel.
Each release focuses on a great reading experience and valuable information, which together provides unforgettable value.
BE A PART OF A STRONG MAGAZINE
Hallo Nabo allows advertisers and collaborators to become part of the relevant content for readers in Denmark, who like inspiration for shopping, experiences and service in a special class.
The target audience consists of adults living in Denmark who live an active life balancing job and leisure activities. Hallo Nabo is a bridge between Danish consumers and the German market with a varied editorial content of guides, reports, pictures and background in conjunction with your message. Isa Publishing would like to deliver a striking ad or develop your message into a commercial frame of an advertorial.
An article where you decide the content and focus on the exact angle you want to share with your readers.
A graphic representation that gives full attention to your company’s message
TARGET GROUP / ANALYSIS
- 47% of all Danes have purchased goods across the border in the last year
- Approximately every 7th Dane crosses the border with the purpose of buying cheap food
- 63% of Danes from southern Denmark have shopped across the border within the last year. Thus they put nearly 2.3 billion DKK into the German retail trade
HALLO NABO IS A CLASSIC MAGAZINE WITH A GERMAN TWIST ON SHOPPING, LIFESTYLE, FASHION, HOLIDAYS, CULTURE AND SERVICE
HALLO NABO IS DISTRIBUTED VIA I JYLLANDS-POSTEN IN A GLOSSY MAGAZINE FORMAT
WHAT WIL IT GIVE YOU: Your advertisement is seen by 217,000 strong and quality-conscious readers in Jyllands posten with 150 years credible quality journalism, as well as access to 1,200,000 online users via the Jyllandspost e-newspaper
EXPERIENCED GERMAN AND DANISH MAGAZINE JOURNALISTS
The planning of each release happens based on the upcoming season’s possibilities and current trends. Hallo Nabo puts together inspirational content with experienced German and Danish magazine journalists who know where the good stories are hiding and what it takes to excite the consumer. The articles range widely from nature guides, to cultural calendars and different experiences in the metropolitan areas to opportunities for health treatments in Germany. This in turn delivers concrete instructions for major savings on brand name products and a wide variety of services.